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Wholesale Terms & Conditions

Welcome to Ariella Wholesale

Ariella is a leading manufacturer of stunning Evening Wear, Cocktail Dresses, Mother of the Bride, Prom and much more.

All the dresses on our website are available for immediate next day UK delivery. However sometimes our collections are available for a sneak preview and pre-orders can be placed on these dresses only.

In order to purchase from us, you must be a verified and Company registered Ladies Wear Retailer. In order to purchase from us, simply fill in your company details on the “Wholesale” page and we will revert once your company has been verified.

Online Purchasing:

We have a minimum order quantity of 6 units. Dresses do not have to be ordered in standard ratios. Customers are more than welcome to select one size per style.

Once you have found a dress you would like to order, simply select the colour and size required and add it your basket. If you need more than one of any item you can change the quantity when you view your basket.

When you have added all the items you require, you need to proceed to the checkout. Here you will once again be asked for your personal login details (your email address and password). You will then need to check your order and input your delivery details if different from the details already provided.

Payment of Orders:

When you place an order on the Site you undertake that all details you provide are true and accurate and you Warrant that: you are legally capable of entering into binding contracts; you are at least 18 years old; and you are an authorised user of the credit or debit card used to place your order.

To place an order you first add the product(s) you wish to purchase to your shopping basket, then once you have created an account, or logged into your existing account, you enter your payment details where indicated and then finally submit your order.

Once your order has been submitted it constitutes an offer to Ariella to buy the products specified in your order on and subject to these terms and conditions.

When we receive your order, we will send you an Order Confirmation email acknowledging receipt to the email address which you have provided. This email will contain your order number and details of the goods ordered. Please note that this acknowledgement email is not acceptance by us of any offers to purchase goods.

We reserve the right to refuse any order prior to our acceptance.

All orders are subject to acceptance by us. Acceptance is confirmed when we send you an Order Dispatch email. This email will include details of the products ordered; confirmation of the taking of payment from your credit/debit card; and details of when the goods are being prepared for dispatch. The contract between us will only be formed when we send you the Order Dispatch email, whether or not you receive such email.

If we do not take payment in full from your credit/debit card we cannot accept your order.

Prices are liable to change at any time, but changes will not affect orders in respect of which we have already sent you an Order Dispatch email.

The Site contains a large number of products and it is always possible that, despite our best efforts, some of the products listed on our site may be incorrectly priced. We will normally verify prices as part of our dispatch procedures so that, where a product’s correct price is less than our stated price, we will charge the lower amount when dispatching the product to you. If a product’s correct price is higher than the price stated on our site, we will normally, at our discretion, either contact you for instructions before dispatching the product, or reject your order and notify you of such rejection.

We are under no obligation to provide the product to you at the incorrect (lower) price, even after we have sent you a Dispatch Confirmation, if the pricing error is obvious and unmistakeable and could have reasonably been recognised by you as a mis-pricing.


Dispatch times may vary according to availability and any guarantees or representations made as to delivery times are limited to mainland UK and subject to any delays resulting from postal delays or force majeure for which we will not be responsible.

While we aim to send all items purchased together, please note that if multiple items are purchased they may be packaged and dispatched separately, depending on the packaging particulars of each item.

Orders are generally despatched on a next working day basis. Delivery charges vary between £20.00 and £40.00. Orders to Europe generally cost around £50 but this fluctuates depending on weight and location.

We aim to process orders made before midday, and send you an Order Dispatch Email, on the very same day and orders placed after midday on the following day. However, orders placed on a Friday afternoon or a weekend won’t be processed until Monday at the earliest.

Your order will be fulfilled by the delivery date set out in the Order Dispatch email or, if no delivery date is specified, then within a reasonable time of the date of the Order Dispatch email, unless there are exceptional circumstances.

Unfortunately we cannot deliver on a bank holiday. In this instance please expect your delivery on the next working day.

We do not deliver to PO Box addresses.


Genuine faulty goods may be returned however we must be notified of faults within 3 days of receipt and items must be returned within 7 days of receipt in the original packaging to protect items. Other returns are accepted, where goods are in their original, re-saleable condition and where your intention to return has been stated within 3 days of receipt, with goods received in good order within one week of you receiving them. We offer a credit note on all returned goods. Dresses which are faulty can be fixed on site and returned to you if you so wish.

We will not be able to provide a credit note for any goods that appear to have been used or have not been packaged correctly before sending.

Please follow this procedure when returning items:

  • To return your item you must return it in an unused condition and in the original packaging with all the original tickets and labels attached, and with the original wrapping and box.
  • All products purchased from the Site must be returned to our distributors using the addressed returns bag supplied to you with your order.
  • Please complete and enclose the Returns Form, which accompanied your goods, in the original Ariella parcel.
  • Take the parcel to the Post Office, and pay the necessary postage, in order to arrange shipment. It is your choice how you return the box to us but we advise you send it via recorded delivery insured for the value of the items enclosed. You should be issued with a receipt, which should be retained until the refund is processed. Until the goods reach us they are your responsibility.
  • Please allow up to 10 working days for the Royal Mail to deliver your parcel back to our distribution centre. We aim to process all returns within 5 working days of receipt.

Please note that purchases made from the Site can only be returned by post directly to our distribution centre. They cannot be exchanged or refunded at any sale outlet store or concession.

We cannot accept returns for products purchased otherwise than via the Site.

Once you have registered you will receive confirmation from one of our staff together with Login information so that you can access the Clothing range on our site. Please be advised that registrants will undergo necessary checks to ensure that they represent a genuine “Private” or “Limited” Company.